LESS Commission, MORE Profit!

High real estate fees?  Absolutely NOT!  There is no need for it.  There's absolutely no need to excessively fill pockets with enormous amounts of Commission.  Thousands of dollars saved on Commission can pay for a Seller's car instead of a Realtor®'s car!  

Commission savings can pay a big chunk of mortgage principal, a renovation, property taxes for years, years of university or college education... the list goes on...  We have great saving solutions.  It's in our name.  By listing with us, we help our Sellers KEEP MORE MONEY in their pocket, exactly where it belongs!  It's so simple, less is more.  LESS, Commission, MORE Profit In Seller's Pocket!  

Internet/social media, give a Seller's property MASSIVE exposure on the largest mediums real estate can offer.  Yes, we put all our Sellers' properties on MLS®, Realtor.ca® and other sites.  All potential Buyers can find & see our Sellers' homes and they can easily book a viewing appointment.  It's that easy.  Saving significantly while obtaining these key components of massive exposure are only part of the excellent benefits our Sellers get!        

We believe Sellers should ALWAYS get top value for their hard earned dollar!  A great deal matters.  Who does not want to get a great deal and the best value for their money?  Our FULL SERVICE Commission packages, that include Buyer Realtor® Commission, (which Buyer Realtor® Commission can be as low as the Seller decides to pay (e.g. 2.5%, 2.25%, 2%... 1%, 0.5%, 0.1%, $1.00, etc.., but a minimum amount must be offered as it cannot be Zero $0.00), are a WINNER for our Sellers.  They put our SELLERS IN THE DRIVER'S SEAT, the way it should be.  Our Sellers choose their Commission Package by picking the services they want and declining those they do not need.  

All our listings get placed on the MLS® system, Realtor.ca® and other internet/social media mediums/platforms, regardless of which commission package is chosen.  The entire world of potential Buyers can see our Sellers' properties!   MILLIONS OF PEOPLE potentially, thanks to modern day technololgy.

Does a real estate Salesperson or Broker self-hype sell homes?  Do Sellers really want to help pay for a Realtor®'s image, his/her potentially expensive vehicle or big highway bulletin board ads?  

FACT/REALITY/TRUTH: MLS®, Realtor.ca®, social media & Internet exposure are the main mediums used by a Realtor® to advertise a listed property.  Where do potential buyers search?  MLS®, Realtor.ca®, internet websites, social media...  

If a Seller has its property advertised in these key areas, prices it to sell and makes the property look great, the Buyer and the Offer will show up & the property will almost certainly sell, regardless of who the Realtor® is.  When the Offer comes forward, it's the Seller that decides what price he/she is willing to accept.  In the end, the true negotiators are the parties to the sale agreement, the Seller & Buyer, not the Realtor®.  The Realtor® makes NO decisions & is therefore really just an advisor/facilitator, messenger & an Offer drafter or reviewer.  

As a Seller, the real difference maker is you, & probably not the Realtor®.  Why pay for someone's image, when you could pay yourself for being the real difference maker?  Can you pay yourself back by substantially reducing your real estate fees?  YES YOU CAN! 

With Offers often being similar templates of previously prepared offers (similar clauses), the preparation & review process is not that complicated or time consuming either & can sometimes be prepared and/or reviewed in less than 1 hour.  

Imagine paying 3.5% Total Commission on a sale price of $975,000?  The Commission expense would be $34,125.00 plus HST, for a total of $38,561.25.  How many hours did the Realtor®(s) put into servicing the listing or the Buyer client?  If 10 hours were put in, the Seller's real estate Commission expense divided by 10 hours would amount to $3,412.50/hour plus HST.  A question that may come to mind would be, how many people make $3,412.50/hour?

Common Sense prevails.  Overthinking does not work.  What sells a house is simple as the combination of 1, 2, 3 P's.  Price, Presentation, Presence.  

Price: An overpriced property will not sell.  Buyers do their homework.  They have access to all the technology of today's modern world.  Data is readily available.  Pricing competitively to obtain offers is imperative.  Fair Market Value!

Presentation: A property listed for sale MUST look presentable and attract potential Buyers.  If it looks and is presented great, potential Buyers will put a check mark on the To View list, if of course it is not overpriced.  Great presentation is a must.  Cleaning, decluttering, painting, staging... are key. 

Presence: If a potential Buyer cannot find it, they won't see it and won't come to view it!  The largest advertising mediums for property exposure are the MLS® and Realtor.ca®, with the latter being a public piggy back system off of the MLS®.  The MLS® is the main channel for a Realtor®.  It is where a Realtor® advertises a listing and where a Realtor® looks for a property for his/her Buyer.  It is number 1!  In addition, with some real estate brokerages providing additional access to property listing information via virtual office website technology, the exposure increases.  This medium is a feature that comes with the TorontoMLS® system.  Realtor.ca® is one of the top platforms for the public and Realtors®.  All Sellers should have their property present on both systems.     

Before internet, the public relied on a Realtor® to find properties listed for sale, applicable listing data and sale information.  A Realtor® would search the MLS®, and give the information to a potential Buyer or Seller.  Buyers and Sellers had to heavily rely on a Realtor®.  Those days are gone.  Unlike in the 60's, 70's & 80's, today's technology enables Sellers and Buyers to do and find out so much more on their own without the need to rely on a Realtor®.  The old way of doing things is ancient, like the dinosaur.  Practically everyone today has access to the internet and social media.  Information is readily available for the great price of FREE.  Buyers & Sellers can find listed properties, comparable property data and sold property information on the internet.  Sellers and Buyers know this and they know that substantially reducing or cutting out Commission expense is like cutting out the middle man and it can save Sellers a great deal of money.  LESS Commission, MORE Profit.  The relevance of a Realtor® is definitely something many Sellers and Buyers question in today's technologically advanced & modern world.  One thing is certain, the Realtor® is not King!